Concordia University has won its second gold medal for the communications regarding the Webster Transformation! This time, the University has been awarded a Prix D’Excellence from the Canadian Council for the Advancement of Education (CCAE).
The PRIX D’EXCELLENCE is the annual awards program of the CCAE, recognizing outstanding achievements in alumni affairs, public affairs, communications, marketing, development, advancement services, stewardship, student recruitment and overall institutional advancement.
Rendering: Staircase wraparound includes directional signage and the three winning poems. One, among many library communications, that helped win gold for Concordia from the Canadian Council for the Advancement of Education and the Council for Advancement and Support of Education.
The Webster Library Transformation project communication campaign goals included:
- Build and sustain excitement about the Transformation project, leveraging key milestones, to
demonstrate how Concordia is responsive to the evolving needs of its students in creating a library for
the 21st century.
- Increase awareness and foster understanding of the Transformation project and how it will contribute to
creating an optimal learning environment.
- Engage students in consultation activities and obtain their buy-in by communicating all opportunities
for students to provide their input to help shape the project.
- Disseminate timely and regular information to students in order to mitigate frustration and complaints
during the various project phases, including the relocation of collections and services and reductions in
available study space.
- We won an award for best practices in communications and marketing (February 1, 2016)